Savannah Key Lime Co.

BRANDING + PACKAGING DESIGN + UX & UI DESIGN

The Challenge: A beloved family recipe needed a visual system that could scale from a local tourist favorite to a premium, multi-product retail brand.

The Solution: We developed an upscale brand identity that leans into coastal heritage and Savannah’s unique charm. The resulting system is flexible enough to live across everything from pies and tarts to specialty limeade and iced teas.

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nr-monograpm

© 2026 New Rodeo
a multidisciplinary design studio based in North Carolina